Product Marketing Specialist

Freelance Contract

Location Kortrijk

Are you a strategic storyteller with a passion for product marketing in the healthcare domain? We're partnering with an innovative and globally respected technology leader in medical imaging and diagnostics to find a Product Marketing Specialist to support the launch and lifecycle communications of their high-impact products.

You'll be at the heart of exciting go-to-market activities, working cross-functionally with product, sales, and communications teams to drive commercial success and customer engagement from launch to end-of-life.

What You'll Do:

Own product communications across the entire lifecycle - from launch to end-of-service.
Lead and implement creative launch programs that empower regional and channel teams.
Create high-impact product collateral and messaging tailored to diverse stakeholders.
Collaborate closely with sales to identify and deliver powerful enablement tools.
Ensure compelling, compliant, and accurate product representation across web and sales platforms.
Monitor competitors and evaluate enablement performance for measurable results.
Drive internal and external sales communications (including monthly Sales Comms).
Steer the global marketing plan for key products like SUMO, ensuring alignment and consistency.

What We're Looking For:

A Master's or Bachelor's degree in marketing, communications, or a relevant field.
5+ years of experience in a similar role, ideally within Healthcare, Medical Devices, or IVD.
Strong English language skills (bonus points for additional languages!).
A fast learner with excellent communication, project management, and teamwork skills.

You must have the right to work in Belgium for this role.

This is your chance to contribute to a company making a real difference in patient outcomes, while gaining international exposure in a fast-evolving industry. Apply now with your CV and let's chat.