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 We’re thrilled to present the latest episode of Manchester Tech Journey, the interview-led podcast series hosted by Manchester Director Michael Collins, dedicated to uncovering the personal stories behind the North West’s most impactful tech professionals. 

In this brand-new episode Michael sits down with Elle, founder of Soloist Social, to chart her extraordinary and decidedly non-linear route into the digital sector. From her formative years as a flight attendant with Virgin Atlantic to leading cutting-edge tech initiatives and now launching her own AI-driven platform, Elle’s journey is a refreshing reminder that there’s no single path to success in tech.

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Elle candidly discusses the transition from a people-focused, high-stakes operational background into the tech industry, detailing how overlooked skills like team building, empathy, and adaptability in stressful environments became her unique assets as she navigated roles in product, delivery, and transformation. She shares her philosophy on leadership, embracing vulnerability, and why diverse life experiences and neurodiversity are invaluable as tech evolves rapidly with AI and low-code solutions.

The conversation also delves into Elle’s mission to tackle adult loneliness through technology, describing how Soloist Social leverages agentic AI and machine learning to foster meaningful, real-world connections. She highlights the growing role of tech for good, advocating for platforms that enhance, not replace, human experience, and reflects on the unparalleled buzz and opportunity in Manchester’s vibrant, community-led tech ecosystem.

Together, Michael and Elle explore broader industry trends, like the shift toward human-centric design, the crucial role of local networks and mentorship, and how Manchester’s collaborative culture is fuelling the next wave of digital innovation. Elle offers actionable advice for anyone eyeing a career change into tech, emphasising the power of unconventional backgrounds, curiosity, and reaching out for support.

Whether you’re a tech leader, aspiring founder, or considering a new chapter in your career, this episode is rich with practical insights and inspiration from someone who proves that success in tech is as much about resilience, creativity, and community as it is about code.

Ready to start or reimagine your own Manchester Tech Journey? Tune in now to hear Elle’s story and discover what’s next for Manchester’s digital future.

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Why Choose iO Associates?

At iO Associates, we understand the value of diverse talent, honest partnerships, and deep market expertise. As this episode demonstrates, we’re committed to championing stories that shape the industry and to connecting you with opportunities and people who make a difference. If you’re seeking a recruitment partner dedicated to your long-term growth, reach out to iO Associates today.

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